November 25, 2025
Lightning-fast syncs + B2B & market pricing + metaobjects + third-party sales channels
Turbocharged sync speed
Shopify -> Airtable syncs now run 5-10x faster, so large catalog pulls finish in minutes. Airtable -> Shopify writes are 2-3x quicker, cutting wait times for price changes, inventory updates, and new content.
Price control for every market and buyer
Set international market and B2B prices from Airtable. Configure international market price syncing and B2B price syncing to push precise fixed or compare-at prices per market or company location, while still keeping relative pricing intact.

Metaobjects syncing
Bring structured content into your base with metaobjects sync. Map any metaobject type, edit fields in bulk, and create new instances directly from Airtable, then sync them back to Shopify.

One-click table creation
AirPower now offers automatic table creation from inside the app for faster setup. When configuring your sync you can let AirPower create clean, typed tables instantly, so you can start mapping fields and syncing right away.
More sales channels, bi-directional
In additional to publishing/unpublishing from the Shopify Online Store and POS sales channels you can now publish/unpublish from third party sales channels:
- Google & YouTube
- Facebook & Instagram
Richer inventory coverage
You can now sync more inventory states beyond “available,” keeping operations and reporting aligned. Available inventory can be synced both ways, with additional inventory types that can be synced from Shopify to Airtable:
- Available
- Committed
- Damaged
- Incoming
- On Hand
- Quality Control
- Reserved
- Safety Stock